Using the extensive knowledge accumulated over twenty years diving for paua, Roger Beattie and his team at the Eyris Blue Pearl Company have pioneered ways to farm paua, allowing them to develop as naturally as possible in their own ocean environment, with the ebb and flow of the tides, through calm and stormy weather, fed only on their natural diet of nutrient rich seaweed.  Paua are voracious eaters, they eat up to 50% of their body weight per week.  Without continued access to high quality natural seaweed, a blue pearl farming operation would not be viable.